On this page, we'll show you how to embed a video in Mailchimp. We'll also share ways to maximize engagement, deliverability, and video view rates.

Video is hot, and everyone is curious about how to use it in their email marketing. Why? Because video is engaging and entertaining. Did you know that including video in an email can lead to open rate increases of 6%?

TikTok sounds have inspired some of the best trends and creatives. In fact, research has it that 68% of users remember a brand better when they use a background song that a user likes! Have you started using these TikTok business sounds yet? If not, here is a great starting point and how to use them!

The world of social media is pretty noisy today but you only need 7 seconds to make an impression - and the first 2 seconds to catch someone’s attention. What makes a post go viral? For some, it’s a dash of luck but as all good marketers do, we’ve read the data. Want the secret recipe?

SEO stands for search engine optimization. In simple terms, is the process of taking steps to help a website or piece of content rank higher when a subject is researched. Now, how do we adapt that to social media videos?

CTA or Call-to-action… I bet you've seen this word before. But do you know what it means? And do you know how important they are for your content to succeed? If you don’t, well, worry not, my friend, we're here to the rescue!

Let's start this blog with a question: what makes YOU stop scrolling and watch a specific reel? We go first: for us, text hooks, original/creative content, AND flawless transitions always get our attention.

Well, at this point you probably already know this: Instagram reels are here to stay! So now is the BEST time to start making reels if you haven’t already. But… how to make your reel stand out to your audience?